Engagement
Account Migration Behaviour Study
When customers move from personal to business accounts, merge profiles, or transfer ownership — we document the friction and drop-off points.
Audience
Companies running account type migrations or inviting users into organisation workspaces.
What you receive
A journey narrative for migration paths plus a short list of friction points ranked by frequency.
Typical duration
Two to four weeks.
Pricing basis
Quoted from sample size and number of migration paths in scope.
Next step
Share how many account types and migration paths exist today.